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The Irish Wine Coop

John 15, 1-17

Fiomm McCool

Thomas McDonagh


One Polytunnel = One Barrel of Wine


A simple, low-investment way for Irish family farms to grow high-value organic wine and create a new income stream that can last for generations. 20 Polytunnels/Barrel of Wine = Ideal Size for Family Farm = €30k-180k Investment = €60k-120k Revenue a year from 6.000 bottles + Agri Tourism Income



How to Join the Irish Wine Coop? 

 

The Irish Wine Coop (IWC) is not just an opportunity for investment but a chance to be part of a personal and collective cultural and economic renaissance. Here’s how you can join: 

 

Vigneron Vignaiolo Irish Wine Marker Prospective: 

 

10-Year Masterclass/Academy/Contract:


  • Initial Investment: A one-time fee of €750 for setting up each polytunnel vineyard in the first year, which includes membership into the IWC. (You provide the polytunnels infrastructure) 
  • Annual Fee: €75 per year from years 2 to 10, totaling €1,500 over 10 years, which equates to the profit from one year's full production harvest sold at €5 per bottle, offering an excellent Return on Investment (ROI) which has no match in the Irish farming world. 
  • 3/4 of Production for the IWC Wine Maker, 1/4 to IWC.


Benefits


    • Access to a 10-year Masterclass/Academy/Contract to learn IWC's highest standards for vineyard and winemaking practices. 
    • Learn how to manage and participate in the cooperative for the benefit of future generations. 
    • Free use of IWC wineries and vineyard tools for 10 years. 
    • Revenue Sharing: 
    • Harvest: bring your harvest to the IWC winery where the income is shared 77% to the wine maker, 23% to the IWC. 
    • Option to Ferment Independently: If you choose to ferment your wine, one-third of your grapes are still provided to the IWC, with the IWC returning one-third of the income from these grapes to the IWC Wine Maker. 
    • Flexibility: 
    • You can exit the IWC at any time during the 10-year contract with a 3-year notice period. 
    • Equity Donation: by 2030-2035, 51% of the IWC equity will be donated/gifted by Denny Baldin to the IWC's Vigneron Vignaioli Irish Wine Makers, making you a co-owner of the Irish Wine Coop.



    Agri-Cultural-Innovation


    HOW? The IWC Business Model

     

    The Irish Wine Coop's strategy is both simple and innovative, leveraging what we call the "Trojan Horse" approach. Agri-Cultural-Innovation. Here’s how it unfolds:

     

    • One Polytunnel = One Barrel of Wine: We grow our vineyard inside polytunnels or glass house finely tuned around Mediterranean climate, sized between 6x12 meters to ideal 9x15 meters (pyramidal exagon shape the ultimate set up with Agri-Tourism bedroom at the top), each one producing approximately 300-330kg of grapes, which translates into one 220-litre barrel of wine, or about 300 bottles. This setup is ideally placed within a 3-minute walk from the homes of our new rural Irish wine makers... and/or around village perimeters, creating a network that also serves as a food source for school canteens and agri-tourism.


    The IWC Algorithm:  

      • Initial Investment: Spring 2025, €60,000 -180.000 (6 by 12-9 by 15 meters) is the entry cost to set up an IWC Family Winery with 20 IWC Polytunnel Vineyard, 10 years IWC Academy included. 
      • Production: After the first 2 years of care, pruning, and adhering to the highest IWC standards, each polytunnel can produce one barrel of organic wine, 20 barrels, 6.000 bottles each IWC Family Farm already by Autumn-Winter 2026


      • Return on Investment: By selling each bottle at €5 yields €30.000 profit per year, €10 bottle Revenue€60,000; €90.000 a year Revenue selling our bottle at €15 a bottle. The initial investment can recouped in just two years of full production out of 100 years yield.


      • Long-term Profitability & Generation Gift: Given the potential 100-year lifespan of a vineyard, this translates to substantial long-term revenue for future generations: 98 years 20 IWC polytunnels production, 6.000 bottles a year, 588.000 bottles of wine sold at €5 = €2.940.000 clean profit, at €10, €15 a bottle 6.000.000 to 9.000.000 million Revenue for a "Once in a Lifetime" investment between €60.000 and €180.000. ROI (estimated) = 4.850%. Ask your accountant what this means. 

       


      The New Organic IWC Family Farm Concept: 


      • Target: Generational Farm Renewal and a 20.000 new Irish Wine Coop Family Farm Concept by 2035. Here we come with a €400B global wine market cap operation which represent a generational and historic opportunity for tens of thousands of Irish young boys and girls along Irish Family Farm size, a realisable Irish Wine Coop Business model. We want Ireland to be the global leader for Organic wine production by 2035.
      • Investment: €60,000-180.000 (6x12/9x15meters) for 20 IWC polytunnels vineyards/barrels of wine/6.000 bottles of wine a year IWC Family Winery set up easily tailored around an already existing cow, sheep, horticulture traditional farm. 


        The IWC Socio-Economic Scenario:


        Global Wine Market Overview:


        • Market Dynamics: The global wine marketcap boasts a turnover of €400 billion, with a demand for 34 billion bottles. Within this, the organicwine sector, although smaller, is growing with a turnover of €7 billion, representing a supply of just around 1 billion bottles. Our IWC Business model can sustain industrial scale growth performance while guarantee quantity and quality 100% Organic production. Better Product for a Lower Price. It can be an instant Jackpot for Rural Ireland economies. Nothing more sustainable then a Mediterranean Habitat Glass House size 9 by 15 meters tuned like a sailing boat by our new Irish Wine Maker, Scale-Ability. It is as if we suddnly discover Ireland sit on a huge oil field, and each Irish rural area citizens can simply set up 20 well as a job, but this is better, our Luck we harvest organic wine.


        • Irish Context: Ireland, with its €1.5 billion wine market, consumes 55 million bottles annually, all of which are currently imported. This presents a unique opportunity for Cloughjordan Tipperary Munster local production. If next Spring 2025 only 5.000 Irish family size famers out of the 50.000 present in Clouhjordan Tipperary Munster area will join the IWC with 20 polytunnels vineyard;€30-90 million investment;out of the 167.000 farmers present in Ireland; already Winter 2026-27 we will supply 30 million bottles of sparkling party vibes Organic Irish wine to be drink at Christmas... and an estimated €250 million profit if we sell €8.3 a bottle (€12-13 with taxes) or €450 million if we sell for €15 (€20-21 with taxes); directly inside our Cloughjordan Tipperary Munster farm fence.


        UK Wine Industry as a Model:


        • Growth: The UK has seen a remarkable increase in wine production, with 2023 producing 21 million bottles from 3,928 hectares, a 74% increase in vineyard area over five years... but crashed to 6–7 million in 2024 due to bad weather.

          Guess what? Our controlled finely tuned Mediterranean climate polytunnel habitat guarantees consistent, high-quality organic wine, rain or shine.

        • Economic Impact: This sector employs 2,500 full-time and 8,500 part-time workers, with half being women, highlighting inclusivity. Notably, wine tourism contributes significantly to winery income. English wine industry is today the fastest growing farming sector in UK.
        • Market Focus: Predominantly focusing on domestic sales with 93% of wine sold within the UK, suggesting a strong local market support for domestic wine.



        Irish Agriculture and Food System:


        • Sector Overview: Agriculture employs 167,000 people in Ireland, contributing 6.5% to total employment. The sector's turnover is €18.3 billion, with a high number of family farms focusing on cattle or sheep farming, which yield modest incomes.
        • Challenges: With an aging farmer demographic and out of time farming business model, the sector faces sustainability issues, with young people often opting for more lucrative urban careers. To set up a traditional meat or dairy farm has gigantic investment compared to our IWC 20 polytunnel family unit.


        Dutch Agri-Food System Marketing Case:


        • Post-War Transformation: Post-World War II, the Dutch faced a similar dilemma to Ireland today: the allure of urban jobs versus the deep-rooted farming tradition.
        • Innovation: The solution was a shift to indoor, controlled environment out of soil agriculture, leveraging technology and education through Wageningen University.
        • Outcome: This led to the Netherlands becoming the world's second-largest agri-food exporter in the world after USA, despite its limited land size (half of Irish farm land) showcasing the potential of strategic cultural innovation. 10% Global Agri-Food Export. If we Irish Wine Coop get 10% Global Wine Market would mean €34 billion Revenue a Year. Majority of fruit and veggie sold in Irish supermarket comes now from the Netherlands. Nobody would have imagine it. Guess what? By 20235 the Irish Wine Industry will be for the Organic wine market what the Netherland is for supormarket fruit and vegetable production.


        Caviro: The Italian Wine Cooperative Model:


        • Scale and Ownership: Caviro, Italy's largest wine cooperative, has 11,650 member vine growers who own 52% of the company. It produces 245 million bottles with a turnover of €417 million.
        • Market Distribution: Their product mix includes a significant portion of wine, with a balanced domestic and international distribution strategy.
        • Sustainability: Caviro is recognized for its advanced sustainable wine-making practices, symbolizing how large-scale cooperation can lead to economic and ecological benefits.


        WHEN? KAIROS! 

         

        We find ourselves at a pivotal moment in Ireland's history where the traditional family farm model, a cornerstone of our cultural identity, is threatened by the rise of industrial agricultural giants. These entities, powered by unlimited capitals, advanced technology but often lacking heart, challenge the essence of our rural communities. Yet, this very moment also presents the Irish youth with an unprecedented opportunity through the Irish Wine Coop. 

         

        The Irish Wine Coop's Visionary Path, Ambitious Goals:


          • 2025-2028:  
            • Significantly Expanded: Turnover expected to reach €30 million with a €30 million investment. 
            • Production: Up to 3 million bottles, employment for 500 full-time  Family Winery Winemaker jobs.. 
            • Canteen Turnover: Increases 50% of Tipperary rural school canteens, with 500 part-time jobs. 
            • 1000s of Wine Tourism and Students Accomodation places.
          • 2028-2030:  
            • Maturity Phase: A turnover of €250 million with a €300 million investment. 
            • Production: Reaches 30 million bottles, employing 5,000 full-time workers. 
            • Full Canteen Coverage: 100% of school rural Ireland canteens covered, with 15,000 part-time jobs. 
            • 10.000s Wine Tourism and Students Accomodation places.

           

          Empowerment Through Ownership: 

          2030-35,30 mil bottle Denny Baldin will donate/gift 51% of the IWC to its members, the Vigneron Vignaioli Irish Wine Makers, transforming them into stakeholders and stewards of this cultural and economic renaissance. 

           

          • 2030-2035:  
            • Turnover: Aiming for €3 billion with production expanding to 300 million bottles (critical mass to be a global wine player such as Caviro Italian Coop or Champagne French wine region), with 100,000 full-time jobs inside newly created high value Irish Wine Coop (Industry).


          • Rural Economic Impact: The economic benefits remain within Ireland, fostering a self-reliant rural economy with hundreds of millions each year falling inside Rural Ireland Family Farm fence.

           

          Long-Term Vision: 

          • 2040-2050:  
          • Turnover Potential: Between €7-14 billion, with the infrastructure to supply 1 billion bottles annually.  
          • Market Share: Aiming for 10 to 25% of the global organic wine supply, representing 3% of the total wine market coming from our newly created Irish Wine Coop under polytunnel/glass houses finely tuned Mediterranean Climate infrastructure.

           

          Societal and Economic Transformation

           

          • Employment: Over 100,000 wine makers jobs created across the IWC, School to Fork, and Festival de l’Amour initiatives by 2035


          • Cultural Impact: This model not only rejuvenates the agricultural sector but also revitalizes Ireland's cultural landscape, making it a leader in sustainable, community-driven wine production. 

           

          Sustainability and Control

           

          • Organic Integrity: Our vineyards, managed with the highest IWC standards, ensure 100% organic production by controlling every aspect from air to water, heat, and soil nutrition, minimizing the risk of disease. No need of pesticides with our IWC Business Model. Perfect environment to bring our grapes to full ripening despite outdoor Irish climate. Because we have total control of all vineyard imput, and in particular no rain on leaf, no easy ground for sickness such Mildew to develop.


           

          RINASCIMENTO Agri-Cultural-Innovation

           

          The Irish Wine Coop stands at the dawn of what we believe to be a Renaissance in wine. Here's why we believe this vision is not only feasible but also poised for success: 

           

          The Vision

          • THE Global Organic Wine Player: Ireland, known for its Guinness and whiskey, might seem an unlikely candidate for wine, yet the current climate change challenges traditional wine regions, creating a niche for Ireland's organic wine production. A simple €3.000 investment is all you need to create a Mediterranean Habitat suitable to grow a vineyard able to bring a barrel of Organic wine a year. In fairness, better then discovery you have an oil well in your back garden. €300M organic Irish Alive wine bottle a year production. Impossible? Ask Netherland second agri-food exporter in the world after USA while having less then half Irish farm land. Ask UK wine industry fastest growing UK farming sector.

          • School to Fork Excellence: Alongside our wine ambitions, we aim to revolutionize school canteens with our "School to Fork" initiative, making Ireland's canteen system the envy of the world. Starting from the Italians and the French ones.  


          • Festival de l'Amour Hospitality Network: 100s if not 10s of 1000s of Tourist... And Why Not Students Accommodations can guarantee even more income for our Family Size IWC Winery. Just imagine that First Nenagh new IWC Wine Maker which will set up 10 out of 20 Mediterranean Habitat with 10 Limerick University Students accommodation, Campus Style, All Along The Train: how much cost to rent a room today for a student, if he or she will find one available? Let's say €500 a month? There you are, another potential €50.000 inside Farm Winery Revenue.

           

          The Promise

          • ROI and Impact: Despite the perceived riskiness of our venture, the potential for significant Return on Investment combined with socio-economic benefits is immense, especially because of the 51% of IWC ownership being gifted to members by 2030-2035. The UK recent wine industry performance should ring a golden bell inside everyone living in rural Ireland. The more we are the better. Critical mass to establish the Irish Wine Coop as a global Organic Wine Leader: 300 million bottles. Only 50.000 new rural Ireland farmers, or even just a citizen owning a piece of land in the back garden big enough to, set up 20 polytunnels/barrels of wine a year and... Jackpot Eureka Bingo... an estimated €3 to 7 billion a year inside our pocket. And next Monday we go to work inside our Eden like Mediterranean climate office, barefoot, while outside is raining.


          • Purity of Product: Our commitment to producing 100% organic wine promises a product that is not only healthier but also more aligned with the natural world. This wine will be a departure from the current market's industrial manifactured wine offerings, akin to a living, breathing still alive bottle of wine as an art form such Dance or Music rather than a statue.  

           

          The Challenge

          • Overcoming Convention: Conventional wine, often laden with chemicals, leaves citizens with hangovers and a sense of artificiality. Our Organic/Natural wines aim to reconnect drinkers with the earth, much like choosing a vibrant, living partner over a lifeless, albeit perfect, imitation. Farming wine alive with nothing added nothing removed, just spontaneously fermented grape juices Nectares. Until today it would have been impossible to global scale those profile of wines, but IWC Business Model is a game changer as we have the 100% control of the vineyard Habitat. No/Very limited Hazard. 

           

          The Philosophy

          • Dionysian Abundance vs. Apollonian Scarcity: We embrace a philosophy of ecological abundance against the backdrop of imposed economic scarcity, promoting joy, connection, and sensory awakening over numbness and fear. Physical Emotional Intellectual Spiritual Creative nourishment. Not a lot of people know but the 2 basic assumption of our modern Capitalistic Economic Science are: 1) Scarcity, there is not enough for everyone; 2) There is an algorhythm that can maximise the satisfaction of the consumers. This is for us utterly false, a total (and yet useful) nonsense. Why? In Nature, everything that is alive on this planet tend to abundance as 1 + 1 in human term give at least 3, cut an apple you will find 5 seeds, a tomato 20, a corn 1000s. There is not such thing as Scarcity in our world. We have been tricked. We are going to show everyone what a Dionysian project can achieve compared to our contemporary Apollonian mindset.
          • Art as Rebellion: Just as Impressionism rebelled against the rigid academic art of the 19th century, our Irish Organic and Natural wines challenge the status quo of modern winemaking, offering spontaneity, life, and the celebration of nature. Do you want to know which wine is best? Blind fold degustation, first bottle that get empty is the best bottle. Very simple. Do not let the brain and eyes decide what is good, let your mouth and belly decide what is good for you. Our new profile Irish wine is not confined into dogmatic frame, we wish and challenge old world wine introducing the notion of Quality of Merry and Digestibility. Academic look at line and proportion? Impressionist colours and emotions. Our wine is made for better merry and reduced if not absent hang over. No trick. Just fermented grape juices nothing added nothing removed. Hand picking. Full grape fermentation. No pumps just gravity liquid movement. Mechanic Press. 

           

          The Invitation

          • Join the Movement: We invite you to be part of this cultural, economic, social, ecological Irish Renaissance. Understanding the initial skepticism around such a bold venture, we assure you of the depth behind our vision. And full Estatic all senses open Dionisian Joy. Remember Ecstasy = All Senses Open; while Anestetic = All Senses Close. We are ready to engage in detailed discussions about how we can transform this vision into reality, offering a chance to not only invest but also to mentor and shape the future of Irish agriculture, culture, and education by Innovating into viticulture and its refined agri tourism. I Denny Baldin cannot reach our Irish Wine Coop ambitious goal without creating a team of talented young men and women. The Irish Wine Coop will be your soon.
          • Personal Engagement: I, Denny Baldin, along with the collective spirit of the IWC, am eager to meet with you to discuss further, to listen, and to collaboratively explore the pathways to this shared dream. 

            La Vita e' Bella
            Denny Baldin & The Great Vines



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          (in Honour of the Legend, terribly missed
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          Child Abuse + Domestic Violence + Perjury

          Mandatory 5 Factor Model

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          1.278 Days and Counting


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          About Us


          Some look at things as they are and say why...

          We dream at things that never were and we ask why not?

          IRISH WINE COOP

          PHYSICAL

          EMOTIONAL

          INTELLECTUAL

          SPIRIT-UAL

          CREATIVE

          NOURISHMENT

          IRISH WINE COOP